ELI CURTIS

This is an advertisement I designed for Crest. More specifically the Crest 3D White line of products.

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I used the principles of alignment, and contrast a lot as well as many other principles involving type. I also had to pay particular attention to color since I was designing with a brand in mind.

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I used the lasso tool, select and mask task space, type tool, shape tool, as well as some adjustment layers to create this piece.