ELI CURTIS

This is an email design for The North Face.

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I actually had to take screen shots of an actual The North Face email and stitch them together in Photoshop to then use as a template in creating the new email. I used shape and type tools the most but I used the principles of alignment and repetition in the email quite a bit. I really like the contrast that the type has on the black square and I feel it really calls out the discount to the consumer. The black square with the corner cut out also looks a little bit like a price tag.