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Package Label Mock Up Exhibit 2 Eli Curt
Exhibit 2
This a bottle mock up for a mens body wash called Vitalize. The target market is health conscious, environmentally conscious, married men from the ages of 35-49 in the top twenty U.S. markets.
It is an all natural body wash packaged in recycled packaging.
I used illustrator to mock up the label using the type tool as well as the shape tool. I found typefaces through Adobe typekit that would fit the brand. I then imported that label design into Photoshop to overlay on the bottle mockup. I then had to size and rasterize the smart object in order to use the warp transformation in order to wrap it around the bottle.
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